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Downstreet Digital Blog


Streaming Ads, Simplified: What Local Brands Need to Know About OTT and CTV Ads
If you've ever heard someone casually drop terms like CTV or OTT in a marketing meeting and nodded along while secretly Googling them...
Marsha Forester
May 193 min read


The Rise of Voice and Visual Search: What It Means for Digital Marketing
From “Hey Siri” to visual product searches on Pinterest, voice and visual search are rapidly changing how people discover information...
Marsha Forester
Mar 103 min read


Affordable Marketing Tips: How to Use Google Ads
The Most Common Google Ads Mistakes to Avoid in Your Affordable Marketing Strategy (And How to Fix Them) Google Ads is one of the most...
Marsha Forester
Feb 35 min read


The Power of Personalization in Digital Marketing: How Small Teams Can Be More Effective than Big Agencies
In the fast-paced world of digital marketing, personalization has emerged as a key factor for success. Consumers today expect brands to...
Marsha Forester
Jan 73 min read
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