top of page
Downstreet Digital Blog


The Rise of Micro-Influencers in Political Digital Marketing: Why Small Voices Drive Big Impact
In an era when voters skip commercials, install ad blockers, and distrust polished campaign spots, politics is slipping into Instagram...
Marsha Forester
Sep 294 min read


Streaming Ads, Simplified: What Local Brands Need to Know About OTT and CTV Ads
If you've ever heard someone casually drop terms like CTV or OTT in a marketing meeting and nodded along while secretly Googling them...
Marsha Forester
May 193 min read


The Rise of Voice and Visual Search: What It Means for Digital Marketing
From “Hey Siri” to visual product searches on Pinterest, voice and visual search are rapidly changing how people discover information...
Marsha Forester
Mar 103 min read


Affordable Marketing Tips: How to Use Google Ads
The Most Common Google Ads Mistakes to Avoid in Your Affordable Marketing Strategy (And How to Fix Them) Google Ads is one of the most...
Marsha Forester
Feb 35 min read
bottom of page